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For Politics

We are a one-stop shop for every aspect of your political campaign:

  • The development of a winning campaign strategy that is based on science.
  • Tactics to increase your Name-ID and persuade undecided voters.
  • Organizing your campaign’s structure based on international best practices.
  • Development of a comprehensive campaign calendar that makes every day count.
  • Drafting campaign budgets and helping to prioritize expenses.
  • Development of local party cells and outreach to grassroots organizations.
  • Building coalitions and working with local groups.
  • Advising on campaign hiring, contracting, and outsourcing.

We conduct scientific analysis of voters to understand what makes them tick:

  • Opinion polls (quantitative analysis of changes in public opinion and what they mean for your campaign’s approach to voters).
  • Focus groups (qualitative analysis of the public’s perception of your image and project).
  • Personalized in-depth interviews (analysis of target groups’ electoral decision-making).

We identify key messages and craft persuasive speeches that move audiences:

  • Determining the factors of how to promote your campaign and how to emphasize your strengths, while taking full advantage of your opponents’ weaknesses.
  • Fully developing a public communications strategy that includes speechwriting  and messaging development.
  • Analysis that allows for target audiences to be better micro-targeted.
  • Creative advertising: from print brochures, to television commercials, to social media banners.
  • Strategies for recovery after a reputational attack.

With us, candidates set the right tone in their media and public relations:

  • Creating content for social media.
  • Script development for television and radio commercials.
  • Preparation and publication of news articles, interviews, and analysis.
  • Liaison with the national and international press.
  • 24/7 media monitoring for immediate reaction to positive and negative news reports.
  • Digital advertising across online platforms, including Google, Facebook, Instagram, Twitter, LinkedIn, Tik Tok, and others.
  • Driving a narrative to put a positive spin on even the most negative stories.
  • Organizing public speeches, round tables, conferences, and press briefings.
  • Public speaking and interview training.

We use the latest American technologies to give you a unique digital advantage:

  • Social Media Management (SMM) and developing an online promotion strategy.
  • Microtargeting of advertising.
  • Deletion of negative online content and repopulating search results with positive content.
  • Website creation and management.
  • Graphic design.
  • Mass distribution of materials via email, SMS, and messenger services.
  • Call centers.
  • Public opinion testing of advertisements and messages.

We determine the competitive risks and weaknesses of your opponents:

  • Analyzing reputational risks and predicting attacks.
  • Development of strategies for defending your reputation, or rebuilding it after you have been attacked.
  • Media monitoring of news that can affect you, or your opponents. 
  • Sociological research, including polls and focus groups, of the public perception of your competitors.
  • Analysis of your opponent’s historical voting and electoral positions.

In accordance with the national lobbying laws of the country in question, we will be your campaign’s bridge to decision-makers in America and Europe:

  • Communicating your interests to foreign government decision-makers.
  • Presenting your product to business or political leaders.
  • Organization of trips to foreign countries to showcase your international experience.

We build a lasting legacy in the hearts of your countrymen, and abroad:

  • Administering your public speaking portfolio.
  • Managing your private and public itineraries, including roundtables and interviews.
  • Ghostwriting of articles and books.

Case studies:

APS CREATES TAILOR-MADE STRATEGIES FOR YOUR CAMPAIGN
APS worked closely with a Latin American political party to decisively win regional elections, despite an onslaught of negative press and politically-motivated legal attacks. APS’ team successfully changed the narrative that the Party was facing as to generate a groundswell of popular support for the Party which led to them winning the elections by numbers far exceeding what their own campaign’s polling had shown – but matching exactly the polling that APS had done.

APS IS HOW UNDERDOGS WIN
In a Post-Soviet country, the APS Team worked with the democratic opposition to challenge an incumbent dictator. Despite direct interference by a foreign country, and strong oligarchical support for the opponent, APS’ strategic messaging was able to effectively communicate a straightforward, yet emotionally-packed message, to voters in such a touching way that even attempted vote-fraud by the incumbent was unable to prevent the election of our candidate to the Presidency.

Every campaign is different: Contact us now so we can start designing your victory.